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3 Website Strategies to Implement in the Age of COVID-19

by Sheila Rowlands

Posted on April 02, 2020 at 12:55 PM

As a business owner, COVID-19 has probably affected your life in more ways than you could’ve ever been predicted. From restrictions on customer interactions, hours, and travel to changing profit margins and timelines, small businesses are being hit hard. While it may be more pressing to attend to other matters, don’t overlook the impact a […]

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Your Post-COVID Production Strategies and Patient Communication

by Kristi Simone

Posted on March 24, 2020 at 16:05 PM

It’s not too early to start planning your post-COVID production ramp-up strategy.  And, how you communicate with your patients now will have an impact on your rescheduling success later. Once the “air clears”, your primary goal will be to get the highest production patients in your chair as quickly as possible you can so that […]

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Who’s Answering Your Office Phones During The COVID-19 Crisis?

by Nick Chuvalas

Posted on March 20, 2020 at 13:52 PM

Whether your practice is completely closed or available for emergency appointments only, it’s critical that you identify who is answering your phones during the COVID-19 crisis. We absolutely know that you must continue to communicate with your patients and community during this time. How you do it is equally important as what you say. Say […]

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How to Communicate to Your Patients about COVID-19

by Kristi Simone

Posted on March 19, 2020 at 13:46 PM

Communication with your patients and the community is key to managing the impact COVID-19 is having on your practice. First, if you are staying open for dental emergencies, please communicate that information, making it known wherever you see fit (website, social media, etc.). By continuing to provide emergency treatments, you are providing a vital service […]

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Dear Fellow Business Partners,

by Sean White

Posted on March 17, 2020 at 16:45 PM

Dear fellow business partners, This unprecedented minute-by-minute situation has us all in the same boat. I do believe this boat we are all in, however, is built to weather this storm. I won’t spend time on the obvious but rather what you can expect from Whiteboard Marketing during this time. I want you to be proud of your team […]

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Jump-start Your 2020 Marketing Planning with These 5 Tips

by Kelley Finan

Posted on November 15, 2019 at 12:16 PM

It’s that time of year again – planning your marketing for 2020. As dreaded as this task might seem, think of it as an opportunity. . . and not just another fourth-quarter task.  Why is marketing planning an opportunity? Because it gives you and your team the chance to really delve into what you’ve done, […]

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PPC Advertising Pays Off Big for Dental Practices

by Kelley Finan

Posted on November 08, 2019 at 13:09 PM

In our work with dental practices, we’re seeing an upward trend with dentists who use PPC (pay-per-click) advertising as a primary strategy in their marketing efforts. These dentists are reporting increased visits to their websites, more calls and contact form submissions, and higher rates of conversion from web searchers to patients.  Simply put, PPC is […]

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5 Tools to Take Your Social Media From Good to Great

by Caroline Cannon

Posted on October 28, 2019 at 08:00 AM

You don’t have to be a graphic designer or advertising expert to create click-worthy, engaging content for your practice/business’ social media page. Below are five easy-to-use social media tools that our digital marketing team uses to schedule great content for our clients. 1. Canva This user-friendly graphic software is perfect for creating eye-catching graphics and […]

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All Because of AJ

by Jody White

Posted on October 22, 2019 at 17:18 PM

In 1999, the young cousin of my husband Sean White, founder and CEO of Whiteboard Marketing, was diagnosed with astrocytoma, a form of brain cancer. AJ was just 7 years old at the time. AJ was one of the most amazing young boys you could ever meett. He loved magic, people, movies. . . and […]

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5 Easy Tips to Make Your Social Media Better

by Christi Richter

Posted on July 19, 2019 at 08:00 AM

Social media is more than just sharing photos and posting witty captions. In this day and age, a good, professional social media presence is a must-have for any company. Through channels like Facebook and Twitter, you can advertise your brand, connect with customers, and show the validity of your company. Are you posting for your […]

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We would love to conduct a marketing audit of your current website effectiveness and SEO ranking, local business listings, social media, online reviews and more - at no charge. Then, we’ll get together to discuss our findings and make a few recommendations to more effectively market your brand and get customers.



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3 days ago

Happy Birthday Bri! We hope today is the start of your best year yet. ... See MoreSee Less

Happy Birthday Bri! We hope today is the start of your best year yet.

Comment on Facebook

Happy birthday!!

Hi happy birthday 🎂

Happy Birthday 🎉

6 days ago

Thank you to all of the brave men and women who have served our country over the years. Happy Memorial Day from Whiteboard Marketing. ... See MoreSee Less

Thank you to all of the brave men and women who have served our country over the years. Happy Memorial Day from Whiteboard Marketing.

1 week ago

Don't miss it! Today at noon, Sean White and Kristi Simone will be discussing how to build your website for search engine optimization, conversions, and speed on the ACT Dental Practice Coaching webinar. Register by following this link. bit.ly/3bO8EKY ... See MoreSee Less

Dont miss it! Today at noon, Sean White and Kristi Simone will be discussing how to build your website for search engine optimization, conversions, and speed on the ACT Dental Practice Coaching webinar. Register by following this link. https://bit.ly/3bO8EKY

2 weeks ago

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