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HIPAA Policies Dentists Should Be Aware of When Marketing to Patients

Marketing your dental practice is a vital and necessary strategy to attract, acquire and retain patients. It’s the most effective way to reach your ...
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How to Effectively Respond to Your Dental Practice’s Reviews

You’ve got a strategic review response plan in place. Now, you must focus on how to best respond to the reviews coming into your ...

Why Online Reviews Matter For Your Dental Practice

In today’s digital world, online reviews and reputation management matter to your dental practice more than ever. Ninety-four percent of patients ...
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How to Build a Patient Review Program for Your Practice

Patient reviews are a vital part of building your new patient base and establishing your Expertise, Authority and Trust (EAT) for search engine ...
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How to turn a negative review into a positive opportunity

How to turn a negative review into a positive opportunity Every business, even the best, will receive bad reviews. Use these opportunities to ...
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Does Responding to Online Patient Reviews Violate HIPAA?

You Can Respond to Online Patient Reviews and Maintain HIPAA Compliance We manage marketing for approximately 130 dental practices across the US, ...
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Your Yelp Questions, Answered!

Yelp can be a very confusing platform for a lot of small business owners. It can be hard to determine if Yelp is the right platform for your ...
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The Importance of Online Reviews in the Consumer Decision-Making Process

The Relevance of Online Reviews Online reviews for products and services dominate today’s internet. It is relatively difficult to find a ...
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The Importance of Video Testimonials in Content Marketing

Videos are one of the most powerful tools in the world of marketing today. Even more specifically, video testimonials. Video testimonials allow you ...
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Congress Backs Bill on Customer Rights for Online Reviews: What Does this Mean for your Business?

Have you heard? Two days ago, Congress backed a bill on customer rights for online reviews. This bill will allow consumers to post negative reviews ...
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The 4 Key Factors Google Uses to Rank Map Listings

More than 1 billion people use Google search. Aside from word-of-mouth, this is the primary source of obtaining information about new businesses ...
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5 Reasons Business Owners Should Tell Their Story

You’re a business owner. You’re not much of a writer, or even an orator really. You’re a numbers guy or gal with a knack for the bottom line. ...