Website Voice and Brand Voice: How to Keep It Consistent

So, you have a website now. It’s pretty, featuring the colors you like and a design that is easy to use. Now, all you have to do is fill it with a bunch of content. Words, pictures and meaningful information…seems easy enough, right? For many business owners, generating content for their websites is the hardest …

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The Importance of Video Testimonials in Content Marketing

Videos are one of the most powerful tools in the world of marketing today. Even more specifically, video testimonials. Video testimonials allow you to show both current and prospective clients the personality behind your brand. They provide you with three key marketing tools: videos, engaging video material, and a large distribution potential. Watch to find …

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2 Easy Ways to Help Increase Your Rankings on Google

SEO can be very overwhelming, and confusing, if you’ve never delved into it before. At Whiteboard Marketing, we strive to simplify your marketing. Below we have laid out a couple of quick ways to boost your site’s authority on Google. These tips will help your site move up the rankings, regardless of your level of …

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