Google recently introduced a new feature called Google Messaging. Google Messaging allows you to chat directly with customers who find your business listing on Google Search. Google says, “Responding to customers can help you answer their questions, tell your business’s story, and attract more people to your location.” Where does Google Messaging show up during […]
What Is Google Messaging and How Do I Use It? Read More »
Today’s world is digital. As a business owner, that means your business should be digital too. There are several ways to be visible to new customers across the web, but how are you getting your brand in front of current or previous customers? Email marketing is a way to do just that. This type of
Is Your Company Newsletter Working for You? Read More »
Is PPC something your business should be investing in? You should and here’s why: What is PPC? PPC stands for pay-per-click, which increases your business’ search position on Google to gain exposure. It stands for pay-per-click, which is the ability to show advertisements to users on both Google and Facebook based on their browsing interests,
How Long Should I Invest in PPC Before I See Results? Read More »
Have you heard of someone in the marketing field discussing the benefits of PPC? Whether it be for Google or Facebook, large company or small, PPC can grow your brand. With the age of technology growing, marketing is becoming prominently digital creating a presence, not only face-to-face, but on the world wide web. Take a
Best PPC Campaigns for Small Businesses Read More »
We understand how overwhelming website design can be, especially at the beginning of the process. Where do you even begin? While all businesses are unique and use their websites differently, we have found that most small businesses want the same three ideas incorporated in a new site: Clear branding (prominent logo, phone number, slogan, colors)
How to Design a Website My Customers Will Actually Use Read More »
The Relevance of Online Reviews Online reviews for products and services dominate today’s internet. It is relatively difficult to find a well-known product or service that doesn’t have reviews. In fact, browsing through reviews has become a pre-purchase routine for most consumers. Through a recent study by BrightLocal, researchers found that only 10% of today’s
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As a professional in the dental field, you understand the importance of having a patient management system to efficiently run your office, but are you aware of all the capabilities each system offers? Patient management systems are extremely helpful in communicating with your patients, monitoring your online reviews, and furthering your in-office marketing efforts. Here
What Can Your Patient Communications System Do For You? Read More »
Customer relationships are one of the most important parts of your business, if not the most important. So, how do you begin building those meaningful, lifelong relationships with customers? Customer relationship building starts before someone even makes a purchase. Below we have laid out tips to help to successfully build solid relationships with your clients.
Customer Relationship Building 101 Read More »
We are big supporters of campaign-based marketing. If you are going to make the investment in creating a special, an event or a service to offer for your business, we want you to get the best return. Essentially, we want you to leverage the heck out of it. The more times you strategically tell people
Campaign-Based Marketing: Why You Should Start Doing It Read More »
So, you want to get the most out of your video marketing efforts. You’ve taken your practice video. Now, what do you do with it? Your video may have been fun to shoot, but we also want to get more out of the time, talent and energy you used to create it. Essentially, we want
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