Does My Dental Practice Need Instagram?

With over one billion active monthly users and over 200 million active business accounts, “Should my practice get an Instagram?” is one of the most common questions we hear from clients. Today, our social media team breaks down the benefits of the platform and what makes a practice a good candidate for Instagram. Benefits of

Your COVID-19 Marketing Checklist to Implement Right Now

While most of us are practicing social distancing while sheltering-in-place, people are searching the web more than ever. In fact, total internet hits have surged by between 50% and 70%, according to preliminary statistics.    Now is the time to continue marketing and communicating with your current and prospective patients. Here are 20 things you can

PPC Advertising Pays Off Big for Dental Practices

In our work with dental practices, we’re seeing an upward trend with dentists who use PPC (pay-per-click) advertising as a primary strategy in their marketing efforts. These dentists are reporting increased visits to their websites, more calls and contact form submissions, and higher rates of conversion from web searchers to patients.  Simply put, PPC is