Category: Social Media

Enhance Your Dental Practice with an Optimized Social Media Strategy

Social Media /

The Role of Social Media in Modern Dentistry In today’s digital-first world, social media is a critical tool for dental practices. It goes beyond maintaining an online presence; it’s about creating connections, sharing valuable oral health insights, and building trust with current and potential patients. At Whiteboard Marketing, we understand that social media allows practices […]

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Why Your Dental Practice Needs Social Media

Dental Marketing, Social Media /

In the digital age, your patients live on social media. More and more families find their medical providers, including dentists, on social networking platforms. Today, our team explains why your dental practice needs social media–especially Facebook. Using Facebook For Your Dental Practice Think about these statistics. Facebook boasts over 1.5 billion active daily users, and

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How to Create the Best Google Business Profile Posts For Dentists

Google Business Profiles + Local Search, Social Media /

In July 2021, Local SEO expert and Google Top Contributor Joy Hawkins and her team at Sterling Sky did an analysis of over 1,000 Google Posts for local businesses. After reading their findings, our staff did an analysis of Google Posts for our clients. Hawkins and her team focused on a wide variety of businesses,

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Why Are Google Posts Important for Dentists?

Google Business Profiles + Local Search, Social Media /

Google Posts are updates you can post directly to your Google Business Profile that provide business updates, offers and event information to anyone searching for your business. At Whiteboard Marketing, we post Google Posts twice a month on our clients’ Google Business Profiles as part of our Local SEO and social media services. Since Google

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How To Create and Post A Facebook Ad

Google Advertising, Social Media /

Facebook ads are an extremely effective strategy that all dentists should incorporate into their marketing program. With roughly 2.85 billion monthly active users, Facebook is the most popular social media platform and a perfect place to advertise to both current and prospective patients. To understand how Facebook advertising plays a role in your practice’s success,

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Videos perform better than images in Facebook Advertising

Social Media, Tips + Trends /

Videos perform better than images in Facebook Advertising. Our Digital Marketing Specialist team uncovered new findings that videos in Facebook Ads perform better overall compared to images. Here are some surprising statistics about videos over images in Facebook Ads: Videos get two times the engagement clicks. Videos increase conversions by 20-30 percent. Videos can boost

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5 Ideas For Increasing Engagement for Dentists on Social Media

Social Media, Tips + Trends /

Ideas For Increasing Engagement for dentists on Social Media Our Digital Marketing Specialist team recommends connecting with your social media audiences in real and authentic ways. Here are just a few ways you can increase engagement on your social media: Share a personal story from you or a team member: “Why did you become a

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