Videos perform better than images in Facebook Advertising. Our Digital Marketing Specialist team uncovered new findings that videos in Facebook Ads perform better overall compared to images. Here are some surprising statistics about videos over images in Facebook Ads: Videos get two times the engagement clicks. Videos increase conversions by 20-30 percent. Videos can boost […]

Ideas For Increasing Engagement for dentists on Social Media Our Digital Marketing Specialist team recommends connecting with your social media audiences in real and authentic ways. Here are just a few ways you can increase engagement on your social media: Share a personal story from you or a team member: “Why did you become a

How Brands Are Using the New Clubhouse Social Media Platform Clubhouse is an invite-only audio chat app that people are joining to connect over shared interests. Brands like Burger King are already exploring new ways to “engage with consumers and be part of the conversation without encroaching on privacy.” This app could open new doors for fostering

5 Reasons You Shouldn’t Post to All Your Social Media at Once When posting on your practice’s social media accounts, it’s important to consider the different audiences for each channel. Here’s why you shouldn’t post to every social media account at the same time: Audiences are active on different channels at different times. Demographics vary