With over one billion active monthly users and over 200 million active business accounts, “Should my practice get an Instagram?” is one of the most common questions we hear from clients. Today, our social media team breaks down the benefits of the platform and what makes a practice a good candidate for Instagram. Benefits of […]
Does My Dental Practice Need Instagram? Read More »
While the popularity of online scheduling is rising among dental patients, front desk calls are still highly popular when it comes to booking appointments. The difference between a patient choosing your practice over a competitor comes down to your Front Desk staff “closing the sale” with helpful, accurate information. Here’s where call tracking and recording
Why Should I Track and Listen to my Dental Practice Phone Calls? Read More »
A fundamental part of your success as a dental practice is showing up on Google when a patient searches for a new dentist. Search Engine Optimization (SEO) provides the visibility you need–and one way to start is by developing a monthly blog for your practice. In fact, here at Whiteboard Marketing, our clients who integrate
Why Does My Dental Practice Need a Blog? Read More »
Earlier this month, we discussed your responsibilities as a dentist for helping your Google pay-per-click campaigns succeed. Part of this is knowing your current and potential patient base and having realistic goals for your ad results. Today, we cover the essential information you need to properly build your campaign, and what you can expect for
How Do I Build My Google PPC Strategy? Read More »
If you’re looking for new patients, want to build your brand, have just brought on a new dentist or are in areas with competitive markets, pay-per-click advertising on Google can be a valuable component of your marketing strategy. While your marketing partner is an incredibly valuable resource in helping you succeed, you need to do
How Do I Make Google Ads Work for my Dental Practice? Read More »
If you’re looking for ways to generate new patients for your dental practice by using Google, you may have heard of Google Ads. Google Pay-Per-Click advertising, or PPC, is an excellent–and often necessary–investment for dentists looking to consistently grow their practice within a specific time frame. With over 63,000 Google searches made each second, using
What Are Google Ads and Why Are They Important to My Dental Practice? Read More »
Dental patients today are increasingly accustomed to being online 24 hours a day, seven days a week. The internet allows patients to be instantly connected to anything they need conveniently at their fingertips. Making it easy for patients to schedule an appointment, complete forms, chat and even pay bills online is the new normal. How
How Do I Increase My Dental Practice Revenue? Modernize Your Website! Read More »
Google is the most widely used search engine in the world. According to SEMrush, Google receives over 40,000 search queries per second, equating to over 3.5 billion searches a day. When patients look for a new dentist, they will most likely turn to Google for their search. Making it easy for patients to discover you
How to Show Up on Google When a Patient Searches for a New Dentist Read More »
In today’s marketing world, being visible on Google is essential to the growth and success of every dental practice. Google is the number one search engine in the world, and it is the first place many people go when they search for a new dentist. It is important to keep your website optimized with best
How Do I Optimize My Website For Core Web Vitals? Read More »
Whiteboard Marketing, a nationally-recognized dental marketing agency, announced today that 20-year agency veteran Christine Crooks has joined the company as its first Managing Director. In this newly created role, Crooks will lead the company’s long-term vision, growth and development, while overseeing operational efficiencies and client service delivery. Crooks brings with her extensive agency marketing and
Christine Crooks Joins Whiteboard Marketing as Managing Director Read More »
