If you’re looking for new patients, want to build your brand, have just brought on a new dentist or are in areas with competitive markets, pay-per-click advertising on Google can be a valuable component of your marketing strategy. While your marketing partner is an incredibly valuable resource in helping you succeed, you need to do […]
How Do I Make Google Ads Work for my Dental Practice? Read More »
If you’re looking for ways to generate new patients for your dental practice by using Google, you may have heard of Google Ads. Google Pay-Per-Click advertising, or PPC, is an excellent–and often necessary–investment for dentists looking to consistently grow their practice within a specific time frame. With over 63,000 Google searches made each second, using
What Are Google Ads and Why Are They Important to My Dental Practice? Read More »
Dental patients today are increasingly accustomed to being online 24 hours a day, seven days a week. The internet allows patients to be instantly connected to anything they need conveniently at their fingertips. Making it easy for patients to schedule an appointment, complete forms, chat and even pay bills online is the new normal. How
How Do I Increase My Dental Practice Revenue? Modernize Your Website! Read More »
Google is the most widely used search engine in the world. According to SEMrush, Google receives over 40,000 search queries per second, equating to over 3.5 billion searches a day. When patients look for a new dentist, they will most likely turn to Google for their search. Making it easy for patients to discover you
How to Show Up on Google When a Patient Searches for a New Dentist Read More »
In today’s marketing world, being visible on Google is essential to the growth and success of every dental practice. Google is the number one search engine in the world, and it is the first place many people go when they search for a new dentist. It is important to keep your website optimized with best
How Do I Optimize My Website For Core Web Vitals? Read More »
Whiteboard Marketing, a nationally-recognized dental marketing agency, announced today that 20-year agency veteran Christine Crooks has joined the company as its first Managing Director. In this newly created role, Crooks will lead the company’s long-term vision, growth and development, while overseeing operational efficiencies and client service delivery. Crooks brings with her extensive agency marketing and
Christine Crooks Joins Whiteboard Marketing as Managing Director Read More »
With two years of unprecedented change in the dental industry behind us, it’s time to evaluate emerging trends in the new practice landscape and the direction dental marketing is heading. From 24/7 patient convenience to new social media platforms to targeted advertising, consider your current practice marketing strategy and how you can incorporate these new
30 Dental Practice Marketing Trends to Watch in 2022 Read More »
You’ve got a strategic review response plan in place. Now, you must focus on how to best respond to the reviews coming into your practice. Today, our Whiteboard Marketing team explains how to effectively respond to patient reviews — and how important responding to reviews is for the success of your dental practice. The Benefits
How to Effectively Respond to Your Dental Practice’s Reviews Read More »
In today’s digital world, online reviews and reputation management matter to your dental practice more than ever. Ninety-four percent of patients use online reviews to evaluate providers, and 72% look at reviews as their first step to finding a new provider or to confirm practice credentials. Positive reviews help patients gain trust and confidence to
Why Online Reviews Matter For Your Dental Practice Read More »
In July 2021, Local SEO expert and Google Top Contributor Joy Hawkins and her team at Sterling Sky did an analysis of over 1,000 Google Posts for local businesses. After reading their findings, our staff did an analysis of Google Posts for our clients. Hawkins and her team focused on a wide variety of businesses,
How to Create the Best Google Business Profile Posts For Dentists Read More »
