How to Market “Use It or Lose It” Benefits to Patients

This time of year, your patients with dental insurance likely have remaining benefits in their Health Savings Account. However, if patients don’t use their benefits before December 31, 2021, they won’t roll over for 2022. “Use It or Lose It” benefit reminders are an excellent opportunity to market your practice to patients, and help them …

How to Market “Use It or Lose It” Benefits to Patients Read More »

How Long Should I Invest in PPC Before I See Results?

Is PPC something your business should be investing in?  You should and here’s why: What is PPC? PPC stands for pay-per-click, which increases your business’ search position on Google to gain exposure. It stands for pay-per-click, which is the ability to show advertisements to users on both Google and Facebook based on their browsing interests, …

How Long Should I Invest in PPC Before I See Results? Read More »

Campaign-Based Marketing: Why You Should Start Doing It

We are big supporters of campaign-based marketing. If you are going to make the investment in creating a special, an event or a service to offer for your business, we want you to get the best return. Essentially, we want you to leverage the heck out of it. The more times you strategically tell people …

Campaign-Based Marketing: Why You Should Start Doing It Read More »