How to Effectively Respond to Your Dental Practice’s Reviews

You’ve got a strategic review response plan in place. Now, you must focus on how to best respond to the reviews coming into your practice. Today, our Whiteboard Marketing team explains how to effectively respond to patient reviews — and how important responding to reviews is for the success of your dental practice. The Benefits […]

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Does Responding to Online Patient Reviews Violate HIPAA?

You Can Respond to Online Patient Reviews and Maintain HIPAA Compliance We manage marketing for approximately 130 dental practices across the US, including online reviews and reputation management. Maintaining HIPAA compliance is the absolute priority when we respond to reviews, but we do respond to positive and negative reviews with some specific parameters. Below are

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The Importance of Online Reviews in the Consumer Decision-Making Process

The Relevance of Online Reviews Online reviews for products and services dominate today’s internet. It is relatively difficult to find a well-known product or service that doesn’t have reviews. In fact, browsing through reviews has become a pre-purchase routine for most consumers. Through a recent study by BrightLocal, researchers found that only 10% of today’s

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