Christine Crooks

Managing Director

Part of Christine’s job is to make sure everyone on our team is in the spot that’s best for them and for our clients. The reason she’s so good at it is because she knows marketing, she knows our people, and she knows our clients. While her leadership, expertise, and versatility may be perfect for a sports metaphor, Christine’s passion is music, so we’ll just say she helps us keep a strong, steady beat and she’s behind our most beautiful harmonies.

Her talent doesn’t stay behind the scenes though. Our clients love working with Christine, whether they’re discussing dental industry challenges and opportunities with her on our Market Advisory Council or chatting one-on-one about their practice and getting operational and strategic marketing advice. 

So sure, she sounds a lot like a beloved coach, but we think of her more as the leader of the band.