Whiteboard Marketing
Tag Archives: branding

Dentists: Does Your Website Comply?

by Jackie King

Posted on October 31, 2016 at 15:19 PM

If your practice accepts Medicaid or Medicare, there are new requirements to consider. As of October 16, 2016, “under Section 1557 of the Affordable Care Act (ACA), covered entities are required to post notices of nondiscrimination and taglines that alert individuals with limited English proficiency (LEP) to the availability of language assistance services” (PBHS). To […]

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5 Reasons Business Owners Should Tell Their Story

by Brittanee Barton

Posted on October 13, 2016 at 13:50 PM

You’re a business owner. You’re not much of a writer, or even an orator really. You’re a numbers guy or gal with a knack for the bottom line. Well, we bet there’s more to you than just that. The story of your life, business, products and growth are imperative to your success and here’s why: […]

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The Key to a Successful Marketing Strategy? Outsourcing.

by Jackie King

Posted on August 25, 2016 at 21:27 PM

The definition of marketing is “the action or business of promoting and selling products or services.” But, as we all know, much more goes into it than just that. With advances in technology (smartphones, tablets, etc.) making communication easier and more relevant than ever, marketing tasks can seem endless.   That’s why outsourcing your marketing […]

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5 Steps to Make Old Website Content New

by Sheila Rowlands

Posted on July 18, 2016 at 09:01 AM

Do you ever look at your website and think, “Sure, it’s old, but it gets the job done!” Let’s break that mindset. If you have an old website, it’s likely not getting the job done at all. Google changes its algorithm all the time, which means old sites can be left in the dust by […]

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Facebook Changes… Again.

by Jackie King

Posted on July 13, 2016 at 13:37 PM

Yes, Facebook is changing its algorithm… yet again. The newest set of changes focuses on what you want to see the most. According to Facebook Engineering Director, Lars Backstrom, the site is “updating News Feed over the coming weeks so that the things posted by the friends you care about are higher up in your […]

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Social Media’s Popularity Contest

by Jackie King

Posted on June 16, 2016 at 16:48 PM

As you may have heard, Instagram is changing its algorithm. But, are you really surprised? Instagram announced in March that the app would be moving away from a chronological timeline set-up and moving towards a timeline that highlights the posts you care about first. According to Instagram, “we miss about 70% of what is on our […]

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Simply Socialize

by Jackie King

Posted on May 25, 2016 at 20:31 PM

Let’s face the facts, today’s world is social. And, social media is at the heart of it all. There are various social platforms, tools and techniques that can become overwhelming for businesses to balance. We are here to help! Below are our five tips to simplify social media for your business: Identify Start by identifying […]

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Out with The Old. In with The New: New Google+ VS. Classic Google+

by Whiteboard Marketing

Posted on March 21, 2016 at 19:04 PM

As Google has been trying tediously for years to make its’ Google+ page competitive with other social media sites, it has essentially “dismantled” the classic version of G+.  The G+ break-up is a continuous process with baby steps taken daily to, hopefully, yield a new and improved user experience. Ultimately, the conversion to the new […]

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