Whiteboard Marketing
Tag Archives: social media

5 Marketing Predictions to Implement in 2018

by Abby Hanson and Kristi Simone

Posted on December 12, 2017 at 17:18 PM

As 2017 wraps up, we want to take a look ahead at some of the key changes that will impact your 2018 local business marketing strategy. You may have read many predictions about 2018 in different blogs today, but we believe our strategies below are changes that any business owner can realistically implement in the […]

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How Long Should I Invest in PPC Before I See Results?

by Jon Krempasky

Posted on July 26, 2017 at 16:23 PM

Is PPC something your business should be investing in?  You should and here’s why: What is PPC? PPC stands for pay-per-click, which increases your business’ search position on Google to gain exposure. It stands for pay-per-click, which is the ability to show advertisements to users on both Google and Facebook based on their browsing interests, […]

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Best PPC Campaigns for Small Businesses

by Jon Krempasky

Posted on July 19, 2017 at 20:47 PM

Have you heard of someone in the marketing field discussing the benefits of PPC? Whether it be for Google or Facebook, large company or small, PPC can grow your brand. With the age of technology growing, marketing is becoming prominently digital creating a presence, not only face-to-face, but on the world wide web. Take a […]

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Campaign-Based Marketing: Why You Should Start Doing It

by Kristi Simone

Posted on May 05, 2017 at 19:46 PM

We are big supporters of campaign-based marketing. If you are going to make the investment in creating a special, an event or a service to offer for your business, we want you to get the best return. Essentially, we want you to leverage the heck out of it. The more times you strategically tell people […]

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Canva for Marketing

by Jackie King

Posted on April 18, 2017 at 19:54 PM

Creating a cohesive brand image is an important part of marketing your company. This means making your website, internal and social media marketing pieces branded. I’m talking down to the same colors, fonts and types of images you use. Of course, the answer to all of this is to use the same graphic designer to […]

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The Best Kinds of Posts for Your Social Sites

by Jackie King

Posted on March 29, 2017 at 20:37 PM

As a practice owner, you understand the importance of making sure your name is out there, but as a dental professional, you may not know where to begin. Trying to decide what, when, where and how to post content to your social media sites can become overwhelming. In an effort to make your life a […]

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How To Use Video with Social Media Marketing: The Social Media Video Challenge

by Jackie King

Posted on March 20, 2017 at 14:18 PM

Social Media when combined with Video Marketing is a powerful combo. According to Hubspot, 4x as many people prefer to watch a video about a product rather than read about it. In this video, our Digital Marketing Manager, Jackie King, will pose a social media video challenge for your business.

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The Importance of Video Testimonials in Content Marketing

by Sean White

Posted on February 21, 2017 at 23:58 PM

Videos are one of the most powerful tools in the world of marketing today. Even more specifically, video testimonials. Video testimonials allow you to show both current and prospective clients the personality behind your brand. They provide you with three key marketing tools: videos, engaging video material, and a large distribution potential. Watch to find […]

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3 Simple Tools to Use in Your Facebook Marketing Strategy

by Ashley Davis

Posted on February 17, 2017 at 16:46 PM

The Facebook population is growing daily. As of December 31, 2016 there were 1.86 billion active Facebook users, to be exact. Don’t let this huge number overwhelm you! We’ve got some tips for you to start your Facebook marketing campaign using simple, free tools. Once you get started, you can ramp up to a paid, campaign-focused strategy. With that […]

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Instagram Has Live Video Now?

by Ashley Davis

Posted on December 29, 2016 at 19:15 PM

Have you heard? This week Instagram announced it now offers live video for its users! Just like Facebook, you can connect with your Instagram followers in real time. The success of Facebook live and other live streaming media outlets has created the necessity for other social media platforms to keep up and offer live video. […]

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