Whiteboard Marketing
Category Archives: Google

How Important is your Business Name, Address and Phone in Google Search?

by Kristi Simone

Posted on April 17, 2019 at 20:55 PM

Your NAP Helps Your Business Make the MAP. Your business Name, Address, and Phone (NAP) are VITAL pieces of information Google looks for to determine your credibility and authority.  Search engines take this data into account when determining which companies to select to show up during a local search for a product or service.  Local […]

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Easy Tips on Writing A Blog for Your Business

by Kristi Simone

Posted on March 08, 2019 at 17:04 PM

Easy tips on writing a blog for your business Writing blogs for your website is an important part of your SEO and brand-building strategy.  However, many of our clients are hesitant to write or post a blog because they don’t know where to start.  When surveyed, the majority of our clients said they don’t know […]

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Make These Updates to Your Google My Business Page Now!

by Kristi Simone

Posted on July 12, 2018 at 13:56 PM

Google has been making changes to your Google My Business (GMB) Page lately and it will benefit your business to utilize the new tools that have been added. As we know, Google is constantly working to help local businesses get found online, especially by prospective customers who are near your location.    Make sure you […]

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How Much Content is Good for SEO Rankings?

by Kristi Simone

Posted on February 13, 2018 at 21:59 PM

Your website content is the foundation for every SEO strategy you implement on your website.  It is, essentially, the fuel that drives the car.  So, how much fuel, or content, do you need to impact your search rankings? If you search the internet for “what is the best word count for SEO?” or something like […]

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5 Marketing Predictions to Implement in 2018

by Abby Hanson and Kristi Simone

Posted on December 12, 2017 at 17:18 PM

As 2017 wraps up, we want to take a look ahead at some of the key changes that will impact your 2018 local business marketing strategy. You may have read many predictions about 2018 in different blogs today, but we believe our strategies below are changes that any business owner can realistically implement in the […]

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How to Name Your Google My Business Page If You Have a Multi-Dentist Practice

by Brittanee Barton

Posted on November 20, 2017 at 21:50 PM

Google has communicated how important every dentist’s Google My Business (GMB) page is to his or her local ranking and how patients search for a dentist in their area. In fact, Google states that “local results [that] appear for people who search for businesses and places near their location” are one of the most important factors […]

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How to Write Content for Your Customers and Google

by Marissa Fracassa

Posted on October 30, 2017 at 19:11 PM

In the real estate world, we hear that the key to success is location, location location. In the SEO and website design world, the key to success is content, content, content. And, not just content, but original content. When writing content for your website, it can sometimes be difficult to balance the flow of the […]

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4 Goals for Your Website Design

by Marissa Fracassa

Posted on October 28, 2017 at 19:54 PM

Website design today is more visual and streamlined than ever before. It is also more complicated and strategic from a design and optimization standpoint. Essentially, we build websites that are created to look like we didn’t design them too much. We work hard to make it look simple. When designing a new website or updating […]

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What are Google Posts and How Do I Get Started?

by Kristi Simone

Posted on August 18, 2017 at 15:55 PM

Google recently launched Google Posts inside of your Google My Business Page. Truly, this is one of the only “free advertising” opportunities Google gives businesses, so you should take advantage of it. What are Google Posts? Inside your Google My Business page, Google has created a feature called “Posts.” Posts allow you to publish information […]

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What is Google Messaging and How Do I Use It?

by Kristi Simone

Posted on August 18, 2017 at 15:54 PM

Google also recently introduced a new feature called Google Messaging. Google Messaging allows you to chat directly with customers who find your business listing on Google Search. Google says, “Responding to customers can help you answer their questions, tell your business’s story, and attract more people to your location.” Where does Google Messaging show up […]

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We would love to conduct a marketing audit of your current website effectiveness and SEO ranking, local business listings, social media, online reviews and more - at no charge. Then, we’ll get together to discuss our findings and make a few recommendations to more effectively market your brand and get customers.



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We kicked off 2020 with our annual Whiteboard Marketing Summit meeting. We are excited for another year of growth for both our team and our clients! ... See MoreSee Less

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