How to Write Content for Your Customers and Google
by Marissa Fracassa
Posted on October 30, 2017 at 19:11 PM
In the real estate world, we hear that the key to success is location, location location. In the SEO and website design world, the key to success is content, content, content. And, not just content, but original content. When writing content for your website, it can sometimes be difficult to balance the flow of the […]
Continue Reading4 Goals for Your Website Design
by Marissa Fracassa
Posted on October 28, 2017 at 19:54 PM
Website design today is more visual and streamlined than ever before. It is also more complicated and strategic from a design and optimization standpoint. Essentially, we build websites that are created to look like we didn’t design them too much. We work hard to make it look simple. When designing a new website or updating […]
Continue ReadingWhat’s Up With the Latest Website Designs? They All Look Alike.
by Sheila Rowlands
Posted on February 03, 2017 at 18:04 PM
Have you noticed lately that all of your favorite websites are starting to look alike? You may be thinking, “Isn’t a website supposed to be unique to each brand?” “Don’t I want my company website to look different from the rest?” At Whiteboard, here’s our (frustrating) answer: Yes and no. Let’s look at why that’s […]
Continue ReadingDentists: Does Your Website Comply?
by Jackie King
Posted on October 31, 2016 at 15:19 PM
If your practice accepts Medicaid or Medicare, there are new requirements to consider. As of October 16, 2016, “under Section 1557 of the Affordable Care Act (ACA), covered entities are required to post notices of nondiscrimination and taglines that alert individuals with limited English proficiency (LEP) to the availability of language assistance services” (PBHS). To […]
Continue ReadingWebsite Copy 101
by Brittanee Barton
Posted on August 08, 2016 at 13:02 PM
So, your website is all set up and ready to go. The goal is to make sure your customers are informed and interested in your product or service, creating new leads, right? To do that, we need to create enthralling copy (text) to hold the attention of your prospective customer and result in a conversion. […]
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